Motor mania is set to descend on Dubai this week as the 2nd edition of the Dubai Motor Festival (DMF), the region’s biggest motoring extravaganza, kicks off today (Wednesday, 19 November) with the adrenaline-packed Infiniti F1™ Showrun, the perfect precursor to a line-up of high-octane action that celebrates the ultimate in motoring innovation, beauty and magnificence.
Families and tourists can look forward to three weekends of motoring excitement, as the citywide festival, taking place this year from 19th November to 6th December under the theme ‘Passion on Wheels’, serves up a world-class array of events designed to delight and make motoring entertainment accessible to the entire family.
From events staged for the first time in the region and the world to the most amazing cars and bikes, from spectacular parades to live shows, Dubai Motor Festival 2014 combines the very best of motoring into an action-packed entertainment calendar that promises to create a memorable experience for spectators of all age groups and nationalities.
Held under the patronage of His Highness Sheikh Hamdan Bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, the motor festival is organized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM).
The Media Centre of DFRE noted that the aim of Dubai Motor Festival was not only to offer an entertaining showcase for motoring excellence and magnificence, but to serve as a catalyst in further elevating Dubai’s automotive and tourism landscape. With a full spectrum of events that brings together the city’s automotive community with families and individuals from around the UAE and beyond, DMF provides a platform to tap into the region’s passion for motoring to create new opportunities for the automotive industry and push the frontiers of motoring innovation as Dubai looks to fast-track its transformation into an innovation-driven economy.
The line-up of events and activities include the following:
Infiniti F1™ Showrun
Wednesday, November 19
4.30pm, Skydive Dubai
The 2nd edition of DMF gets off to a roaring start on Wednesday evening as Infiniti Red Bull Racing bring their world championship winning performance to Dubai with the Infiniti F1™ Showrun. Offering a unique opportunity for racing enthusiasts in the UAE to experience the high-octane exhilaration of Formula One up close, the adrenaline-packed event will present a live demonstration featuring the 2011 Championship-winning RB7 alongside Infiniti’s Q50 Eau Rouge concept – with none other than quadruple FIA Drivers’ Formula One World Champion Sebastian Vettel and his teammate Daniel Ricciardo at the wheels.
November 21-22, November 28-29, December 5-6
All set to create a big splash in the streets of Dubai – and capture the imagination of its people – is the Supercar Taxi, which will come out for the first time on Friday, 21 November. This unique concept, which is the first of its kind in the region, will see a fleet of 10 supercars – each valued at over AED 1 million – deployed at popular destinations such as malls including The Dubai Mall, Mall of the Emirates, Mirdif City Centre and Mercato, hotels such as Atlantis, The Palm, Hilton, Madinat Jumeirah, Al Qasr, as well as the Dubai International Airport (Terminals 1 & 3), offering customers a chance to ride around the city like royalty, absolutely free of charge.
Dubai Grand Parade
Friday, November 28
A citywide motoring extravaganza featuring an eclectic convoy of super, luxury and classic cars and motorcycles, the Dubai Grand Parade is an extraordinary celebration of motoring magnificence that cruises through Dubai’s iconic streets. Starting and ending at Meydan, the Parade will be led by Dubai Police’s world-renowned fleet of supercars.
Dubai International Rally
Ceremonial start: Dubai World Trade Centre, 7.30pm, 27 November.
Ceremonial finish and Prize Giving: Dubai World Trade Centre, 4.30pm, 29 November
Ramping up the excitement further this DMF will be the 36th Dubai International Rally, the final and deciding round of the 2014 FIA Middle East Rally Championship. Following the official starting ceremony in Dubai on 27th November, the rally kicks into gear the following morning when the cars go into action on the first of two legs of competitive stages run through the desert.
Friday, November 28
2pm onwards, Meydan
A signature attraction of DMF 2014, the fully-fledged Motor Village at Meydan – the first of its kind in the region – offers the perfect weekend setting for residents and tourists to enjoy a fun day out with the family. The specially designed motoring destination will host an array of events that allow visitors of all ages to enjoy motoring-themed activities and entertainment.
The line-up of events at the Motor Village at Meydan includes:
‘Inspired Light by Infiniti ’
‘Inspired Light by Infiniti’ is the first car light show of its kind in the world. The ‘painting by light’ show will be performed exclusively by cars, in this case the Infiniti QX70S Elite.
2pm onwards, Motor Village
The first automotive event of its kind in the region, dubizzle Live! will host an incredible mix of cars, live music, interactive games, and competitions with plenty of on-the-day giveaways. A key highlight will be the live art installation where a masterpiece will be completed on-site by dubizzle’s in-house talent using a car as his canvas.
Red Bull Car Park Drift Grand Final
The hugely popular Red Bull Car Park Drift Grand Final returns to the city once again under the umbrella of the Dubai Motor Festival as 16 of the region’s finest drifters match wits and skills as they compete to be crowned the ‘King of Drift’.
AW Rostamani Group Events
Arabian Automobiles (AW Rostamani Group), the exclusive distributor of Nissan, Infiniti and Renault in Dubai and Northern Emirates, will present numerous activities at the Motor Village including an exclusively engineered 4×4 obstacle course; GT Academy Zone; UEFA Champions League Zone, and more.
Jump Start Sessions
3.30pm-6.30pm, Motor Village
The Motor Village at Meydan will also host a series of engaging and educational talks by well-known motoring personalities and experts covering all aspects of motoring. Topics of the day include ‘Dubai Roadster’; ‘Women within Motoring in the UAE’; ‘Concept of the Gumball 3000’; ‘Top 5 Car Maintenance Tips’; and ‘Road Safety’.