The Aryaam Ballroom at Hyatt Regency Dubai Creek Heights witnessed an evening of glitz and glamour on November 29th 2015. The curtains went up on the launch of the Celebrity Badminton League (CBL) which will be held in Dubai on January 29th 2016 at an Indoor Stadium. Celebrity Badminton League (CBL) is a Private limited company that aims to provide a platform for the celebrities to exhibit and showcase their sporting skills.
Contested by leading actors of Indian Regional Film Fraternity, CBL is a non-professional League that is created for fun and entertainment. It will cater to all competitive opportunities to identify and encourage a new league of aspiring Celebrity Players. Master Blaster and Cricket Maestro Mr. Sachin Tendulkar has been a driving force in the launch of CBL. Mr. Tendulkar launched CBL in Dubai on October 9th 2015 during Cricket and Beyond Program, a much acclaimed Show. The Indian cricket icon will join the regional superstars on the D-day to support and encourage the players. He will also felicitate the winners and inspire them with his speech.
Commenting on the launch of CBL, Mr. L. Hemachandran Founding Director and CEO of CBL said, “It’s a pleasure to launch the Celebrity Badminton League in the UAE. Over the years, Dubai has become an increasingly important destination for both sports and entertainment. This makes it a perfect platform for us to connect with our audience. Its state-of-the-art facilities, luxurious environment and its history in hosting key events make it a perfect destination for us to host the league. While CBL will enable the stars to identify their sporting skills, it will present fans an opportunity to witness and connect with their favorite stars in action.”
Spearheaded by Mr.Hemachandran, Mr.Venkat Prabhu, Mr.Raguraman and Mr.Prathap Mohan, CBL aims to deliver an innovative, entertaining and high quality league platform for celebrities to exhibit their sporting abilities while providing value for fans, partners and professional players.
“CBL is an exclusive effort to bring the stars of the Indian Region Film Fraternity under one roof. The unique effort aims to combine the two most popular forms of entertainment–Cinema and Badminton. We are positive that this exceptional combination will keep the audiences entertained like never before,” said Mr. Venkat Prabhu a Member of the CBL Board.
In keeping with the exciting spirit of the league, CBL aims to engage the audiences and create unforgettable moments with them. CBL, which kicked off in India in 2015, will witness participation from the Tamil Film Fraternity. “This one-of-a-kind league is sure to uplift the spirits of the celebrities. It will help them display not only their sporting expertise, but also provide access to international recognition,” said Mr. Pratap Mohan a member of the CBL Board.
CBL will feature 4 teams comprising of 10 distinguished players. Commenting on the structure of the team, Mr. L. Raghu Raman, another member of the CBL Board said, “Each team will be headed by a captain. While every aspect of the game will follow the statutory procedures of the badminton sport, the only modification is the celebrity players. However, there is a possibility that one of these celebrities might soon be multitasking between sports and entertainment.” In addition to the celebrity league, Prime Star Sports and UAE Tamil Sangam (UTS) have also organized badminton matches for leading schools and colleges of UAE.
The grand finale that will commence on 29th January 2016 at Al Nasr Club is expected to witness 3000 and more audience. Following the prize distribution and award ceremony, a musical evening will be hosted at Zabeel Park featuring a power-packed performance by singing whiz Mr. Yuvan Shankar Raja. The musical saga will be an evening to remember catering to more than 10,000 audiences. The exciting Celebrity Badminton League (CBL) and the glitzy musical night is produced by Mr. Joseph Raj, Owner of Oceanaa.
“It’s quite exciting to be part of a badminton league. I have always had interest in sports, but never had an opportunity to showcase my abilities on a professional level. I am hoping CBL will be a great platform to experience and learn the gimmicks of the game, whilst having fun,” said Bharath, a Tamil superstar and one of the captains of the CBL Teams.
Hosted by Anjan Star Events, a unit of Anjan Group, a leading entertainment and event management company in the UAE, the launch ceremony was graced by Yuvan Shankar Raja (Music Director), Venkat Prabhu (Director), Bharath (Actor) and the who’s who of Indian Regional Film Fraternity.
“We are honored to be organizing The CBL in the UAE. As an organization, we have some remarkable experience in hosting celebrity events. We are positive that the non-professional league that brings together celebrities from the Entertainment Industry will evolve into a huge rage amongst audience,” said Mr. Dinesh Kumar, Founder & Chairman of Anjan Group on a closing note.
About Celebrity Badminton League
Celebrity Badminton League is a Private limited company. CBL proves to be a great platform for the celebrities to exhibit and showcase their athletic skills. It is a non-professional League, contested by film actors/technicians from major regional film industries of Indian cinema. It was inaugurated in 2015 and has received an overwhelming response from the film fraternity.
About Anjan Star Events
Anjan Star Events, a unit of Anjan Group is a creative Event Management Company in UAE delivering high standards of quality and value for money to our customers. The organization works in close partnership with its Customers to offer an uncompromised service that sets a new standard in Event Management, helping them steer ahead of their competition.