New DSS promotion ‘Eat & Play’ introduced in malls in Dubai

Jul 17 • Highlights, News & Features • 338 Views • Comments Off on New DSS promotion ‘Eat & Play’ introduced in malls in Dubai


Leading family shopping destination, Ibn Battuta Mall is currently running a new Dubai Summer Surprises promotion, ‘Eat and Play’, offering young foodies the chance to pick up special offers at entertainment centres in participating malls.

The dining promotion will run at SOY, Yo Sushi and Paul’s Café, three restaurants that are located in Ibn Battuta Mall, until 16 July and then run at participating restaurants in Mall of the Emirates from 21-23 and City Centre Mirdif from 28-30 July.

The participating restaurants at Mall of the Emirates are Azkadenya; California Pizza Kitchen; Yo Sushi, Butcher Shop & Grill while the restaurants at City Centre Mirdif that will be a part of this promotion are California Pizza Kitchen; Yo Sushi; Panda Express, Rosa Mexicano, Butcher Shop & Grill, Carluccio’s, Zafraan, Max Burger, and Paul’s Café.

Capitalizing on Dubai’s increasing popularity for family dining experiences, the ‘Eat & Play’ promotion enables families who dine at participating restaurants to enjoy a complimentary entertainment experience. Customers, who spend a minimum AED 50 at participating restaurants will receive a ‘reward’ voucher to be used for one child between 2-12 years at entertainment centres in the same mall during the following week.

With the theme of ‘Own The Summer,’ DSS 2016 is encouraging both residents and tourists from the Middle East and beyond to expand their horizons and enjoy retail promotions, live entertainment, and opportunities to win every day from July 9 – August 20.

About Dubai’s Department of Tourism and Commerce Marketing (Dubai Tourism)

With the ultimate vision of positioning Dubai as the world’s leading tourism destination and commercial hub, Dubai Tourism’s mission is to increase the awareness of Dubai among global audiences and to attract tourists and inward investment into the emirate.

Dubai Tourism is the principal authority for the planning, supervision, development and marketing of Dubai’s tourism sector. It markets and promotes the Emirate’s commerce sector, and is responsible for the licensing and classification of all tourism services, including hotels, tour operators and travel agents. Brands and departments within the Dubai Tourism portfolio include Dubai Convention and Events Bureau, Dubai Calendar, and Dubai Festivals and Retail Establishment (formerly known as Dubai Events and Promotions Establishment). In addition to its headquarters in Dubai, Dubai Tourism operates 20 offices worldwide.

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